The evolution of the TWC Logo
As any of you who read this know, our little group known as Anemoi started out ambitiously enough. Idea one was a bit involved, idea two is still alive and kicking, albeit on a low simmer, and idea three is the real potential make-or-break baby we roll up our sleeves for everyday. Idea three is the True Wind Consulting project, and as we speak it continues to evolve and mature. The initial problem was and is our lack of training experience that we bring to the table. While this has been remedied to some degree, the more we looked at our potential clients, the more we realized we were projecting ourselves more into the management consultant realm. This happens to coincide with one of our partners, and over a couple of weeks and many latenight discussions with a bottle of Dewar's, the decision was made to forge ahead allied with each other.
The new venture is not new at all, in fact, True Wind maintains its distinct separation as does its partner Saks-Gloweli, but the two now offer the others services as well, allowing us to bring clients a more thorough offering list.
The logo is in its final rework stages as well as a new and modified website. For those playing the home game the differences will be subtle, for those just tuning in... I realize your lack of interest, and I would suggest Perezhilton.com or whatever it is everyone wastes time on.
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